Football
Troy Deeney
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Partnership offer · 10 min read
Turn your football content into your own site.
A site built and run for you. Football content from Big Tone, plus where to bet on it for readers who are 21+ and in Illinois.
Hi Tone. We are Grandstand Partners
We help creators turn the audience they already have into a business of their own: a site, games and a way to get paid. You keep your voice. We do the heavy lifting.
Licensed markets only, with compliance built in from the first page.
Already with us
Creators we work with
Real sites, live today. Built on the same templates and running the same games we’d build for you.
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Football · US apps
The Football Terrace
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EFL
Callum Fowler
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What your audience could earn
When a fan signs up to a licensed sportsbook through your site, you get paid. Here is roughly what that adds up to.
What your audience could earn you
$3,900
a year
About $324 a month, paid monthly. Around $3,400 in your first year while the site gets going. An estimate, not a promise.
How often would you share your site?
A link in your bio and the odd post.
Honest range
As low as$1,500As high as$24,000
Your real numbers would narrow it. We swap our guess for your real views once we talk.
How you would get paid
1You postLike you do now.
2Fans visit your siteContent, games, your stuff.
3Some adults sign up to a sportsbookOnly 21+ in Illinois.
4You get paid monthlyFor every new customer.
You never handle bets or money. Nothing to pay us upfront. Your share is 60%. We keep 40% for the site, the sportsbook deals, tracking and payments.
Where the number comes from
1M
people see your posts each month.
From your public posts3K
visit your site, because 0.3% click through.
You set this900
of them are aged 21+ and in Illinois (60% and 50%).
Our estimate4
sign up to a sportsbook, about 4 in every 1,000.
From our own sites$3,900
a year to you. Each sign-up pays about $150 and you keep 60%.
Market averageHonest rangeYour real numbers would narrow it
As low as$1,500Our estimate$3,900As high as$24,000
One of our own live sites needs 10,942 sessions for one new customer. If Tone converts like that, the likely case falls to about $20 a month.
Illustrative estimate, not a forecast and not a promise. Actual payouts depend on sportsbook terms, audience location, content and conversion. Commercial terms still to be agreed.
Your audience
170.2K
followers on X
Example figure: replace with the real count
~74K
views on a typical recent post
Example figure: one data point only
Your audience is the asset
Reach like yours is what sportsbooks pay for. Content people already share travels further than most sites ever will; this gives it somewhere to land.
Posts that travelled furthest
~1.9M
Views on the most shared post (example)
1.7M
Views on the second most shared (example)
~930K
Views on the third most shared (example)
~550K
Views on the fourth most shared (example)
What we can see
- ObservedShort, regular posts that people pass on.
- ObservedReplies from fans who follow for the community.
Our read, not measured
- Our readWho follows Tone, and why, is something we would confirm with you rather than guess. We would ask for your audience data.
- SoThe site is built around Tone's own content and voice, not around offers and bonuses.
What your site could look like
Desktop · 1600 × 900 · scaled to fit, scroll inside the frame
Your free to play game
One prediction game, once a week. A reason for your fans to come back, and an email list that’s yours. Here’s what it could look like on your site.
Tone’s Six
Six games a week. Players call the scores before the start and try to beat Tone. A weekly table, a season table and leagues with mates.
Why it is there
A weekly appointment around game days that people share.
What you get
Weekly return visits, sign ups and something to post about.
We run it
Fixtures, scoring and the weekly table are handled for you. You share the link.
Already running
The same game runs for the creators we work with.
Free with no stake and nothing to buy. Nobody bets inside the game. Offers sit on their own 21+ page.
Weekly game · preview
Everything but the posting
We take care of the build, the sportsbooks, the compliance and the upkeep. You bring the audience, and keep the earnings it generates. You approve every word before anything goes live.
$0setup & monthly fees
What we offer
We build your site
Your name, your look, live in days. We host it and keep it running.
We do the deals
Licensed sportsbooks only, with offers checked against the rules where your fans are.
We run the game
A free-to-play prediction game your fans come back to every week.
We handle compliance
Age gates, terms and responsible gambling wording on every page.
We pay you monthly
For every new customer your audience sends. You never handle bets or money.
Nothing upfront
No fees to start. You post like you do now.
Pick what you would use
The site and the game are the core. Tap anything else you like. Your picks go to the call. Only the first two are ready today.
Like what you see?
Get in touch.
Get in touch
Ready to talk it through?
Get in touch and we take it from there. No setup fee, no monthly fee, and no obligation to promote anything you would not back yourself.